Counterintuitively, my name’s not actually Jean—it’s Valerie.
Jean is my second name, and a little homage to the female lineage in my family.

I’m a Dutch copywriter (who clearly prefers English) with a soft spot for people who give a shit.

I work with purpose-driven businesses, people on a mission, and anyone bold enough to say something real.

I don’t do fluff. I don’t do bullshit.
I do say things clearly, with guts, and in a way that sounds like you.

My background? A mix of storytelling, strategy, and just enough rebellion to keep things interesting. I believe the best copy is honest and never tries too hard.

When I’m not writing for clients, I’m probably contemplating life while people-watching in a café, caring a little too much about feminism, or editing three extra words out of a sentence that didn’t need them.